can business schools best engage with GBSN? Institutional partnerships in a
wide range of areas of common interest were one of the main themes of
discussion at last month’s Annual Conference in Mexico City.
participants discussed how they could work with GBSN to foster research
activities between partners at various institutions. The GBSNConnect web platform is ideally suited to
facilitate research partnerships between schools from industrial and developing
countries. For example, Karachi’s Institute of Business Administration
is ready to assist faculty members of other Network schools with their research
by doing surveys and collecting data in Pakistan. GBSN can also facilitate case
writing, for example, where local faculty help gather information,
collaborating with faculty from another member school who provides a conceptual
framework. I am delighted that Professor Hakon Boter (Umeå School of Business) is leading a research
steering group, which will look at practical ways in which the Network can
promote collaborative research.
The impact of
business education is one of the most neglected research areas. To my
knowledge, not a single study has been published that points to the individual
and social impacts of higher education in general, much less of management
education. In our age of mobile phones, impact studies need not be overly
costly, and I bet that the findings would be positive. GBSN plans to undertake
some impact studies in the near future, and I hope that researchers in some of
the member schools will be interested in engaging in this virgin field.
Note that a GBSN
webinar: "Making the most of your membership” is scheduled for August 19, which
I hope many of you will join. It will demonstrate how GBSNConnect can be used
for collaborative work, and much more. Click here to learn more and register today.
Guy Pfeffermann is the founder and CEO of the Global Business School Network.