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GMAC Releases Prospective Students Survey - Looking at Entrepreneurs in Africa

Posted By Administration, Tuesday, April 15, 2014

Among African citizens, graduate business school is an increasingly attractive option for aspiring entrepreneurs. GMAT test taking has held relatively steady across Africa, with women comprising a slightly higher percentage of exams, 38 percent in testing year 2013 (up from 36% in 2009), and undergraduate business majors representing slightly more than half of all test takers in 2013. The US remains the top GMAT score-sending destination, receiving 58 percent of African citizen GMAT scores in 2013 (Figure 5). Gaining market share as attractive study destinations in African citizen score sending are Canada (10% of African citizens’ scores in 2013, up from 6% in 2009), and South Africa (8% of African citizens’ scores in 2013, up from 7% in 2009).

More than half African citizens responding to the Prospective Students Survey want to pursue self-employment/entrepreneurial careers after business school, with around 7 out of 10 seeking general business, managerial, and leadership skills from their programs.

Survey data for African citizens considering graduate management education show:

  • Top career outcomes (out of six): Become an entrepreneur (52%), work outside my country of citizenship (47%), change job functions (38%), change industries (35%). 
  • Top motivations (out of 26) of aspiring African entrepreneurs: Develop business skills (70%), develop managerial skills (69%), develop leadership skills (67%), increase entrepreneurial opportunities (66%), more challenging and interesting work (60%).
  • Top undergraduate majors of aspiring African entrepreneurs: Accounting (28%), economics (18%), finance (16%), management (16%), business administration (15%).

*Source: GMAC (2014) Prospective Students Survey, data for citizens of African countries (625 respondents) collected January—December 2013. Respondents could make multiple selections for each item, so totals do not sum to 100 percent.

>> Download GMAC Prospective Students Survey Report 2014

>> Download Data-to-Go Where Students Are Pursuing Graduate Business School and Why April 2014

Tags:  Africa  Entrepreneurship  GMAC  GMAT  MBA  Prospective Students 

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