Alumni are often the most undervalued and underutilized asset available to a business school. A strong alumni network offers a business school the opportunity to grow relationships with employers, develop mentors to help current students, build a brand, assist recruitment and, of course, fund raise. But what do alumni want in return? And in a world of social media, what's the best way to keep in touch with alumni?
Andrew Crisp from CarringtonCrisp will provide a review of new research with business school alumni worldwide examining what they want from the business school relationship.
Edith Kennedy, Manager, Alumni Relations at the University of Stellenbosch Business School will look at the practicalities of running alumni relations.
The webinar will provide those responsible for alumni relations:
- with practical tips on how to build effective alumni networks
- examples of best practice in working with alumni
- up to date insights from alumni on what they want from the business school relationship
- ideas to maximise the return on alumni spend and where best to build alumni relationship
|Title:||Making the Most of Your Alumni|
|Date:||Wednesday, July 25, 2012|
|Time:||9:00 am - 10:00 am EDT (Washington, DC Time)|
After registering you will receive a confirmation email containing information about joining the Webinar.
Required: Windows® 7, Vista, XP or 2003 Server
Required: Mac OS® X 10.5 or newer
Andrew jointly founded CarringtonCrisp in 2003 and has worked with more than 100 business schools in 25 countries on market research and marketing projects. He was previously the Employment Correspondent for The European newspaper and Marketing Director for a web business. He has spoken at events run by The Economist, EFMD, Council for Advancement and Support of Education (CASE), Association for International Educators (NAFSA) and European Association for International Education (EAIE).