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See the Future: Looking Ahead at the Next 10 Years of Business Education
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See the Future: Looking Ahead at the Next 10 Years of Business Education

What is business education going to look like in 10 years? Andrew Crisp from Carrington Crisp, an education market research and marketing organization, will be presenting their soon to be released See the Future study.

8/22/2013
When: Thursday, August 22, 2013
From 10:00 AM until 11:00 AM
Where: Online
Contact:

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What is business education going to look like in 10 years? Andrew Crisp from CarringtonCrisp, an education, market research and marketing organization, will be presenting their soon to be released See the Future study, which questioned prospective students, current students, alumni and employees on five key issues:

  1. The role of business
  2. The value of business education
  3. Sustainability, ethics and corporate social responsibility
  4. Internationalism
  5. The role and place of technology

More than 5,000 people from 137 countries responded to the questionnaire. Forty business schools participated in the study. Some snapshot findings from the study include:

  • Two-thirds of undergraduates agree that for academics, technology often means little more than using a PowerPoint presentation.
  • 39% of undergraduates would choose a country to study because they are attracted by its sporting and cultural profile.
  • 55% of postgraduates agree that schools that don’t teach sustainability, corporate social responsibility and ethics should be ranked lower than those that do.
  • 52% of prospective undergraduates would not study a business program in a MOOC.
  • Half of directors/managers in the private sector would not recruit a graduate who had only studied online. 

 

Presenter:

Andrew CrispAndrew Crisp, Co-founder, CarringtonCrisp

Andrew Crisp jointly founded CarringtonCrisp in 2003 with Mary Lou Carrington.

He has considerable research and communication experience having worked in branding agencies, as the Employment Correspondent for The European newspaper, as Marketing Director for an internet business and as a student campaign leader at The Industrial Society.

Previously, Andrew led the agency team that carried out the London Business School rebrand. Since setting up CarringtonCrisp he has carried out projects for a wide range of clients including INSEAD, Cranfield University, University of Queensland, University of Winnipeg, Sheffield Business School and the University of St Gallen.

Andrew’s research work ranges from focus groups for business schools and universities through to major quantitative studies. Andrew works on all of the group research studies run by CarringtonCrisp, providing analysis, report writing and presentation of results.

Andrew has also spoken at industry events organised by The Economist, The Design Council, the Association of Business Schools (ABS), the European Foundation for Management Development (EFMD), the Canadian Federation of Business School Deans (CFBSD), the Council for Advancement and Support of Education (CASE), and the European Association for International Education (EAIE).

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