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Start Writing Cases Workshop
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Start Writing Cases Workshop

12/9/2013 to 12/10/2013
When: December 9-10, 2013
Where: Macquarie University
Presenter: Trevor Williamson
Contact: Gemma Doran
+44 (0)1234 756423

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Engage your students by bringing your own cases in to the classroom. This practical and intensive workshop will offer inexperienced case writers the opportunity to take time out to work on an idea they already have for a case. The skills and knowledge that participants will acquire at this workshop will enable them to develop their case and to identify and prepare additional support material that will enhance the learning experience of their target audience.


Start Writing Cases will be of benefit to:
  • Junior or senior faculty from any academic discipline who have little experience of writing cases for teaching purposes
  • Business based trainers interested in preparing their own materials for employee development
  • Those who are keen to begin writing cases or wish to enhance their case writing skills.


Trevor WilliamsonThis workshop will be facilitated by Trevor Williamson. Trevor is a Principal Lecturer at Manchester Metropolitan University Business School, UK, where he oversees development of programs in the financial services / planning area at undergraduate and postgraduate level. Trevor has been writing and teaching with cases for over ten years and has been a tutor for The Case Centre since 1999.

He was a participant in the International Teachers Programme at London Business School, UK and recipient of a Philip Law case writing scholarship from The Case Centre.Trevor has participated in two ESF Leonardo da Vinci - Innovation in Teaching projects, working with academics at leading business schools in Lithuania, Estonia and Poland to take those new to case writing and teaching through a process of transferring a case idea into a teaching case, a teaching note and a teaching plan.


Before the workshop

Each participant completes a case template outlining their case ideas to be worked on throughout the program. Participants bring their case draft and background material to the workshop.

At the workshop

Key issues to be explored at the workshop will include:
  • what makes a good case
  • specifying and achieving clear teaching and learning objectives
  • overcoming obstacles to student learning
  • identifying and avoiding common pitfalls
  • enhancing the learning experience of your students
  • how to publish cases.


During the workshop participants will work in groups of ‘critical friends’ to prepare their case draft, teaching plan and teaching note. In doing so, the principal objectives are that participants will:
  • appreciate what makes a good case and the benefits of a teaching note
  • develop the confidence to write their own cases
  • learn tools and techniques of case crafting to meet learning objectives
  • learn how to enhance cases and case delivery
  • know how to publish their own cases
  • grow their enthusiasm for case based projects.


£635 non-residential
Fees include course materials and lunch.An optional social dinner will be held on9 December for an additional cost of £35.


>> Click here to apply for this workshop

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