Join the Global Business School Network for a special online opportunity to learn about Design Thinking Pedagogy and Practice with Jeanne Liedtka from the Darden Graduate School of Business at the University of Virginia.
What is Design Thinking?
Design Thinking is a problem solving approach in which managers apply the mindset and approaches of designers to develop innovative products, processes and business models to fuel growth and innovation.
In this webinar course, participants will:
Learn about the 15 principles of Design Thinking and master the basic theory
Gain new pedagogical skills by learning how to integrate more creative methods into your own courses
Join the GBSN knowledge sharing communityand gain access to materials, curriculum and technical tools
About the Presenter:
Jeanne M. Liedtka
Professor of Business Administration
Darden Graduate School of Business at the University of Virginia,
At Darden, where she formerly served as associate dean of the MBA program and as executive director of the Batten Institute, Jeanne works with both MBAs and executives in the areas of design thinking, innovation and leading growth. Her passion is exploring how organizations can engage employees at every level in thinking creatively about the design of powerful futures.
Her current research focuses on design-led innovation in the government and social sector, as does her forthcoming book, Designing for the Greater Good. Her previous books include: The Catalyst; How You Can Lead Extraordinary Growth(winner of the Business Week best innovation books of 2009); Designing for Growth: A Design Thinking Tool Kit for Managers(winner of the 1800 CEO READ best management book of 2011) and its accompanying field guide, The Designing for Growth Field Book: A Step by Step Guide, The Physics of Business Growth: Mindsets, System and Process and Solving Business Problems with Design Thinking: Ten Stories of What Works.
"A recipe for innovation isn’t add genius and stir, innovation happens when you treat it as an outcome – an outcome that takes effort,
expertise and new behaviors and problem-solving skills."
Jeanne M. Liedtka
Registration is free, but space is limited. Save your spot today!