The When, How and Why of Case Studies in Business Education
Click here to download the presentation
September 20, 10:00 am EST
This seminar will teach participants about the case method and how to incorporate case studies into their teaching. It will begin with an overview of andragogy, i.e., learning strategies focused on adults. It will describe how adults’ learning needs differ from childrens’, and how case studies can be an effective part of learning for adults. Additionally, the seminar will introduce participants to how teaching case studies are structured and how a professor’s teaching strategies will be different when teaching case studies.
Objectives of the Webinar
- Describe the ways adults learn
- Define action-based learning
- Define case-based learning / “the case method”
- Explain how case studies assist adults learn by providing action-based, problem-based, active learning experiences
- Describe how an instructor’s approach to teaching differs from lecture-based learning to case-based learning
- Identify resources for writing, publishing, and adopting case studies
Featuring Prof. Marc Robinson, Director, Educational Outreach of the William Davidson Institute at the University of Michigan and moderated by Richard McCracken, Director of ecch, a not for profit organisation dedicated to promoting the case method in management education. Click here for more information.
| Title: |
The When, Why and How of Case Method in Business Education |
| Date: |
Tuesday, September 20, 2011 |
| Time: |
10:00 AM - 11:00 AM EDT |
Mentoring Case Writers from Inspiration to Instruction
September 30, 10:00 am EST
For many business schools in the developing world there is a dearth of locally relevant cases easily accesible for instruction. Many faculty and institutions are focusing on developing more local relevant cases for their courses, however developing a case study can be a daunting and time consuming task. In addition to the importance of writing cases, case teaching is a unique skill that professors hone over time. Case writing and teaching can be much more effective when matched with a supportive team for mentoring. Join us for this webinar event as we focus on exploring the best practice for mentoring case writers.
Objectives of the Webinar
- Learn what case mentoring is and what makes a good case mentor
- Find out about the process of case mentoring from the initial outreach to the corporate interviews, writing, and ultimately instruction
- Discover some of the internal and external factors that will promote the success of a case or provide roadblocks
- Review personal examples from an experienced case mentor
Presented by Leif Sjoblom, Professor of Financial Management, IMD Click here for more information.
| Title: |
Mentoring Case Writers from Inspiration to Instruction |
| Date: |
Friday, September 30, 2011 |
| Time: |
10:00 AM - 11:00 AM EDT |
